Cindy Baccus, CSMA, eMA
Certified Social Media Associate / Certified eMarketing Associate
Cindy Baccus creates and implements marketing plans and social media campaigns for businesses in all industries. Her 20+ years of experience in sales and marketing contribute to the success of her work. Cindy’s focus on client relationships and networking partnerships makes her stand out among the rest.
Cindy is considered an expert in the field of social media and digital marketing. She currently serves as an Instructor at Collin College where she teaches WordPress, professional blogging and various topics on business and social media strategies. Whether it be Instagram, LinkedIn, Pinterest, Twitter, Facebook, YouTube or Snapchat, Cindy knows how to connect them all into one easy to use platform that can be easily and effectively managed.
With a goal to educate businesses about social media marketing, Cindy helps D Media clients learn how to either manage their own campaigns or outsource to our expertise. Cindy understands the biggest challenge for most businesses is how to use social media and to be where clients and potential clients are . . . and it’s not always where you think! Simply put, Cindy always has her fingers on the pulse of the social media community. She brings excitement and energy to every session.
Specialties:
- Training and consulting on social media marketing
- Cultivating new communities using social media outlets
- Producing timely and engaging content
- Creative and budget-conscious marketing plans
- Leveraging social media platforms for advertising campaigns
- Managing integrated campaigns for SEO, PPC, online display, email marketing and social media channels
- Geo-fencing and geo-targeting strategies on all digital platforms
- Capitalizing on new industry trends by conducting ongoing new technology, competitor and best practice research
- Analyzing digital marketing tactics
- Managing accounts and maintaining strong client relationships
Continuing Education:
- Annual Social Marketing Summit in San Diego
- Social Media platforms testing
- Develop programs and teach Digital Marketing, Social Media Manager & Social Media Director Certificate Series at Collin College
- Participate in training webinars, case study masterminds, and social platforms’ reports throughout the year
- Participate in Google’s Learning Modules throughout the year
Account Experience:
- Healthcare / Medical
- Schools
- Day care centers
- Membership organizations
- Public speakers
- Business & life coaches
- Publications
- Family entertainment
- Non-profits
Her value is best explained by clients’ reviews:
“I have worked with Cindy on developing a social media plan for my business. She is awesome and definitely thinks “outta the box”. She does not have the same approach with each client but takes the time to listen and tailor her approach to your needs and the needs of your business. When you meet with her she will definitely lift your spirits and help your business.”
“Cindy has been very instrumental in increasing our exposure in the market. We are extremely pleased with the expertise she has brought to our organization. She has literally changed the way we do business for the better. One of the best business decisions I have ever made.”
“Cindy is amazing when it comes to social media and marketing. She combines her understanding of sales and her knowledge of social media to help businesses achieve their goals. When you sit with Cindy, you know she is listening to you and that you are the center of her attention. I recommend Cindy to any company trying to grow their business or to focus/re-focus their marketing strategy.”
Top qualities: Great Results, High Integrity, Personable, Expert, Creative
Cindy is a 25+ year resident of Collin County. She is involved in the her children’s schools.
Cindy’s joys: Her kids, enthusiasm, a dedication to excellence, marketing to moms, and chocolate.
