Our blog, D Brief, shares succint expert advice, trends, tips, and ideas for marketing communications tactics—focusing on print, Web, social media, and promotional products—from a corporate visual identity perspective. We welcome your thoughts so we can learn from each other.
How to Choose the Best Dallas Printing Company
Printed materials such as brochures, presentation folders, business cards, letterhead and other marketing collateral give potential clients an important first impression about your business. Since great collateral materials… Read more+
Trade Show Marketing: 10 Tips
Trade shows, marketing events and expos are a great way to expose your business to a huge number of potential clients and customers. Here are a few tips… Read more+
The Importance of Fresh Website Content
We advise all our business clients to add add fresh content to their websites. Why? This WebsiteMagazine.com article discusses the importance of blogging as a way to generate… Read more+
Why Alt Tags Help Your Website
Did you know alt tags can be added to images on your website?
Alt tags are used by screen readers, the browsers used by blind and visually impaired people,… Read more+
Can Blogging Help Your Business?
Small businesses benefit from online marketing over traditional promotion because the former is often more cost-effective and shows results. Blogging can even help your businesses boost search rankings… Read more+
A Great Tool for Customer Service: Social Media
Many small businesses view social media as strictly marketing. It’s also a great medium for customer service. In this article Ana Gotter reviews several tools, including Rignite, Sparkcentral… Read more+
Trade Show Success: Pre-show Marketing
Success with your tradeshow starts with pre-show marketing. The goal is to drive attendees to your booth. Many attendees will make a list of booths they plan to… Read more+
Build Traffic to Your Website for Beginners
Build Traffic to Your Website: A Beginner’s Guide presented by Suzi Berman, creative director of D Media
WordPress is a powerful platform for creating feature-rich and attractive websites and… Read more+
Do Print Reorders Cost Less?
Repeat Orders—Then
It used to be the norm in printing that an exact reprint—using same art with no changes—was less costly than the original print job. In the days… Read more+
Why Secure Your Website with SSL
Have you ever visited a website that has https:// in the address instead of http://? This is called a SSL. It stands for Secure Sockets Layer. It’s purchasing an… Read more+