Our blog, D Brief, shares succint expert advice, trends, tips, and ideas for marketing communications tactics—focusing on print, Web, social media, and promotional products—from a corporate visual identity perspective. We welcome your thoughts so we can learn from each other.
Optimize Your Website to Improve Brand Visibility
Your website is important marketing tool that can lead to increased visibility and more sales. It gives your visitors a good impression of your brand. It makes sense that you spend the time to optimize your website, to make it stand out from the rest.
Your site’s content should be mobile-friendly as well as appealing to both search engines and visitors. Other tips for presenting your site as a great first impression include:
- Add statistics and studies
- Focus on quality and relevant content
- Attract visitors with graphics and video
- Including reference links
Read the full article here for more details on how to make your website stand out from the rest.
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