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Our blog, D Brief, shares succint expert advice, trends, tips, and ideas for marketing communications tactics—focusing on print, Web, social media, and promotional products—from a corporate visual identity perspective. We welcome your thoughts so we can learn from each other.

What Is a Website Privacy Policy?

To make users feel more comfortable with visiting your website, we recommend our clients post a privacy policy. Because users have concerns about their personal information being released and shared, a privacy policy on your website has become very important. Use it to inform your visitors of just how protected their personal information is when they visit your site.

Website privacy policy

Website privacy policies typically share a company’s policy on how it collects, stores, and releases personal information it collects. It informs customers what specific information is collected, and whether it is kept confidential, shared with partners, or sold to other firms or enterprises.

Except for regulated industries, federal laws do not require businesses post a privacy policy online. However, our most valuable asset—our customers, users and community members—want their information kept secure.

A privacy policy lets visitors know what information your site collects, what your business does with that data, and how your company will protect the information—therefore creating an environment in which consumers are more confident. Your website privacy policy can help eliminate concerns about abuse of personal info.

The best practice is to hire your legal advisor to write a custom privacy policy for your business (example: https://www.fibroidfree.com/privacy-policy/)

Or you can find a generic policy on the Web, which you can customize for your business: (examples: http://www.freeprivacypolicy.com/, http://www.generateprivacypolicy.com/). However, use these free services at your own risk.

Following are are a few articles about website privacy policies:

 

 

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30 April 2020
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