Our blog, D Brief, shares succint expert advice, trends, tips, and ideas for marketing communications tactics—focusing on print, Web, social media, and promotional products—from a corporate visual identity perspective. We welcome your thoughts so we can learn from each other.
SEO Tips: Get found online with Google Places
At D Media we help companies like yours not only design and develop a great website but also get more users to visit the new, improved site once it is launched. How do we increase website traffic? The answer: Implement Search Engine Optimization (SEO) techniques.
Improving SEO is a key to increasing the online visibility of your business. When potential customers search for your product or service, you want your company’s website to rank high in Google’s results. According to Google, approximately 20% of searches are related to location. Based on current usage, that equates to 2.3 billion local searches monthly. Therefore, one of the many SEO activities we do is to create or improve your Google Places listing.
Google Places allows businesses to gain greater recognition through their physical location. To list your company in Google Places, which then links to Google Maps, we create or use a Gmail account and a primary phone number. After verifying your listing with Google either by phone, postcard, or SMS text, we personalize it by adding your company’s physical address, e-mail and website. To enhance the listing further we can also add photos, improve your company’s description and respond to reviews if needed.
Want to read more about Google Places? Visit http://www.google.com/placesforbusiness
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